Last week we had an amazing conference called the Word of Mouth Crash Course. It was a fantastic day, the third in a series. But it wasn’t as big as we expected, and we discovered a critical reason why: We changed the name of the event — it used to be called Word of Mouth Supergenius [...]
Greg Link on Smart Trust: Creating Prosperity, Energy, and Joy in a Low-Trust World
April 28, 2012
We’re bringing together an incredible group of word of mouth marketers for our Word of Mouth Crash Course in Austin on May 10. We’re featuring 12 how-to classes, 12 real-world case studies, and 6 brilliant authors – all in one thrilling day. Greg Link, author, speaker, and co-founder of CoveyLink is part of our great [...]
How WindsorONE earns incredible BtoB word of mouth
April 27, 2012
We’re bringing together a fantastic group of word of mouth marketers for our Word of Mouth Crash Course in Austin on May 10. We’re featuring 12 how-to classes, 12 real-world case studies, and 6 brilliant authors – all in one thrilling day. WindsorONE’s Brian Bunt, Craig Flynn, and Emily Albinski are part of our amazing [...]
Rob Fuggetta on Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force
April 26, 2012
We’re bringing together an incredible group of word of mouth marketers for our Word of Mouth Crash Course in Austin on May 10. We’re featuring 12 how-to classes, 12 real-world case studies, and 6 brilliant authors – all in one thrilling day. Author and Zuberance founder and CEO Rob Fuggetta is part of our fantastic [...]
How to create a great fan community
April 25, 2012
We’re bringing together an incredible group of word of mouth marketers for our Word of Mouth Crash Course in Austin on May 10. We’re featuring 12 how-to classes, 12 real-world case studies, and 6 brilliant authors – all in one thrilling day. WeissComm Group’s Spike Jones is part of our amazing lineup. He’s a veteran [...]
How to engage in online conversations about your brand
April 24, 2012
We’re bringing together an incredible group of word of mouth marketers for our Word of Mouth Crash Course in Austin on May 10. We’re featuring 12 how-to classes, 12 real-world case studies, and 6 brilliant authors – all in one thrilling day. Dell’s Director of Global Social Outreach Services, Jason Duty, is part of our [...]
How to get great reviews
April 23, 2012
We’re bringing together an incredible group of word of mouth marketers for our Word of Mouth Crash Course in Austin on May 10. We’re featuring 12 how-to classes, 12 real-world case studies, and 6 brilliant authors – all in one thrilling day. Bazaarvoice’s Ian Strain-Seymour is one of our fantastic speakers. He’s teaching a class [...]
Bob Pearson on Pre-Commerce: How Companies and Customers are Transforming Business Together
April 20, 2012
We’re bringing together an incredible group of word of mouth marketers for our Word of Mouth Crash Course in Austin on May 10. We’re featuring 12 how-to classes, 12 real-world case studies, and 6 brilliant authors – all in one thrilling day. Author and Chief Technology and Media Officer at WeissComm Group, Bob Pearson, is [...]
5 lessons from rock bands on how to create word of mouth
April 20, 2012
This post is from our new project over at WordofMouth.org. Sign up for the newsletter and follow the blog for a whole lot of great word of mouth marketing tips like these. Martin Atkins is a rock star. Like, an actual rock star. He’s a drummer and has played for bands like Public Image Ltd., [...]
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