Join me for a live webinar with MarketingProfs on how word of mouth will save your brand. Your brand isn’t what you say it is — it’s what people tell their friends it is. Word of mouth marketing is the art of creating a company that people love to talk about. You need passionate fans [...]
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Free word of mouth webinar tomorrow: Positive results from negative feedback
September 14, 2009
Join me for a free word of mouth webinar I’ll be hosting tomorrow with Bazaarvoice, the folks responsible for all the helpful reviews on BestBuy.com, Dell.com, Overstock.com, and a bunch more. Their CMO, Sam Decker, will join me to talk about how to turn negative word of mouth into positive results. We’ll be discussing how [...]
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