Don’t tolerate it when software installs extra stuff on your computer without asking (or asking so sneakily that you didn’t know they asked). One day we found every computer in our office was now running McAfee anti-virus, even though Norton is what we use, because a sleazy Java update snuck it in and installed it. [...]
Let them try it. They’ll like it. Then they’ll pay.
October 30, 2010
It’s easier to show than to sell. Let your prospects really use your product — it’s faster, cheaper, and more effective than trying to talk them into buying it. I’m trying out new online task managers. Read a ton, tried some features. But you have to pay to use most of the good ones. But [...]
Why Microsoft Wins: Persistence
July 13, 2009
People always criticize Microsoft for shabby software, especially in new products. Their new software is so often so very bad. How do they end up with the most popular and successful software in the world? John Murrell nails it in this post from Good Morning Silicon Valley: But the thing about Microsoft is that on [...]
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