If you’re getting stressed about all the elaborate, expensive, shiny social tools out there — take a deep breath. Social media can be easy (and fun) and still profitable. A few examples here: 1> To share insider stuff 2> To offer simple deals 3> To thank your fans 4> Check it out: Convert YouTube videos [...]
12 great brands teach you how to get word of mouth
June 26, 2010
Come to Word of Mouth Supergenius to hear fantastic real-world word of mouth success stories from great companies. I promise that these are some of the best case studies you’ll ever see. It’s July 20 in New York (full info here). Learn how Maker’s Mark is turning customers into lifelong brand ambassadors with Todd Spencer [...]
How to engage in the nonstop online conversation about your brand — live with Domino’s Ramon De Leon
December 4, 2009
We’re bringing together an all-star group of word of mouth marketers for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on December 16 in Chicago. We’ll feature 12 how-to classes, 12 real-world case studies, and 6 brilliant authors. You’re going to learn practical, hands-on techniques to get people [...]
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