If you want something to go viral, it can’t be about you, your company, your product, or your message. No one cares what you’re selling. They care about themselves. That’s what caused the success the Obamicon project: Upload a picture of yourself, add a your own message, and you want to share it. Show off [...]
Tag Archives: Obamicon
Awesome Email Newsletters
*We will never, ever release your email.
**Third-party newsletter (Privacy Policy)
**Third-party newsletter (Privacy Policy)
Recent Posts
- The Home Depot’s case study: How to bring your culture to life through an online community
- Why would a music industry visionary be writing passionately about a turtleneck?
- Save the Date: Word of Mouth Crash Course, May 10, Austin
- It’s not over when you turn in your homework
- Pull up a chair around the fire
Work With Me

We're the community for social media leaders at the world's greatest brands. Learn more >>
Learn about my keynote speeches >>






