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Tag Archives: McDonald’s

SAP’s video case study: How to build vibrant, engaging communities

July 28, 2009

Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you’ll hear McDonald’s, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You’ll learn how to get started, get past roadblocks, and make [...]

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Cisco’s social media case study: How we increased positive mentions of the brand by engaging in social media

July 23, 2009

Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you’ll hear McDonald’s, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You’ll learn how to get started, get past roadblocks, and make [...]

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Wells Fargo’s social media case study: How to engage in social media during a crisis

July 21, 2009

Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you’ll hear McDonald’s, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You’ll learn how to get started, get past roadblocks, and make [...]

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Intuit’s social media case study: How we’re winning with social media and the “new normal”

July 18, 2009

Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you’ll hear McDonald’s, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You’ll learn how to get started, get past roadblocks, and make [...]

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PepsiCo’s social media case study: How PepsiCo is getting started in social media

July 14, 2009

Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you’ll hear McDonald’s, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You’ll learn how to get started, get past roadblocks, and make [...]

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Announcing BlogWell Minneapolis: How big brands use social media

July 9, 2009

We're hosting another amazing BlogWell conference — in Minneapolis this time — featuring 8 great case studies in corporate social media from Walmart, McDonald's, CME Group, H&R Block, Mayo Clinic, Progressive, Ford, and General Mills. BlogWell is all about how big brands use social media. No agencies, no startups — just big companies sharing what [...]

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Talking word of mouth with restaurant chain executives

May 7, 2009

On Saturday, May 16, I'll be moderating a discussion with top restaurant companies on how chains and multi-concept operators are increasing revenue and guest loyalty through word of mouth and social media. The discussion is part of the National Restaurant Association's annual Restaurant Executive Breakfast here in Chicago. The breakfast runs from 8:30 – 10:00 [...]

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