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Tag Archives: H&R Block

If you want them to share it, don’t take yourself too seriously

April 6, 2012

I love these funny eCards from H&R Block. Simple, easy to share, and a lot of fun. And unlike tax advice, people actually share and forward them — but they’re still clearly from H&R Block and are a great reminder of the tax deadline. My advice: Be happy, but be somewhat relevant.

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H&R Block’s case study: How we’re using social media to focus on the customer experience, presented by Jennifer Love

May 24, 2011

Come to an upcoming BlogWell: How Big Brands Use Social Media conference in San Francisco or Seattle to hear brands like Adobe, Symantec, SAP, Mattel, Microsoft, MillerCoors, Boeing, and Intel share 8 great case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal [...]

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What replaces the matchbook?

November 16, 2009

Matchbooks are word of mouth gold. We grab them in a restaurant, we share them with our friends, we save them for years, and they get passed around. Most important, matchbooks help with one of the biggest rules of word of mouth: Never let someone leave your business without something to share. With the decline [...]

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Dell’s video case study: How we’re working to blend community and e-commerce

August 6, 2009

Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you'll hear McDonald's, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You'll learn how to get started, get [...]

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General Mills’ video case study: How we reached influential moms online

August 4, 2009

Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you'll hear McDonald's, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You'll learn how to get started, get [...]

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General Mills’ video case study: How we reached influential moms online

August 4, 2009

Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you'll hear McDonald's, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You'll learn how to get started, get [...]

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Kaiser Permanente’s video case study: Using internal social media tools to improve collaboration

July 31, 2009

Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you’ll hear McDonald’s, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You’ll learn how to get started, get past roadblocks, and make [...]

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SAP’s video case study: How to build vibrant, engaging communities

July 28, 2009

Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you’ll hear McDonald’s, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You’ll learn how to get started, get past roadblocks, and make [...]

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Cisco’s social media case study: How we increased positive mentions of the brand by engaging in social media

July 23, 2009

Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you’ll hear McDonald’s, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You’ll learn how to get started, get past roadblocks, and make [...]

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