We’re bringing together 31 amazing marketers for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference in New York on July 20. The day will feature 12 how-to classes, 12 real-world case studies, and 6 brilliant authors. You’re going to learn practical, hands-on techniques to get people talking about [...]
Bazaarvoice’s Sam Decker on how to make the most of fan feedback — live Word of Mouth Supergenius preview
June 23, 2010
How Starbucks used fan feedback to help launch VIA — live with Matthew Guiste
November 19, 2009
We’re bringing together an all-star group of word of mouth marketers for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on December 16 in Chicago. We’ll feature 12 how-to classes, 12 real-world case studies, and 6 brilliant authors. You’re going to learn practical, hands-on techniques to get people [...]
How to use fan feedback to improve customer service and build trust — live with Bazaarvoice’s Sam Decker
November 3, 2009
Ready for amazing word of mouth? We’re bringing together an all-star group of word of mouth marketers for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on December 16 in Chicago. We’ll feature 12 how-to classes, 12 real-world case studies, and 6 brilliant authors. You’re going to learn [...]
General Mills’ video case study: How social media feedback can improve your products
September 29, 2009
Come to BlogWell: How Big Brands Use Social Media on November 10 — hosted by Newell Rubbermaid — where you’ll hear Coca-Cola, UPS, SunGard, Orange Business Services, ConAgra Foods, Turner Broadcasting System, Newell Rubbermaid, and The Home Depot share case studies on how to create a fantastic social media program. You’ll learn how to get [...]
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- The Home Depot’s case study: How to bring your culture to life through an online community
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- Save the Date: Word of Mouth Crash Course, May 10, Austin
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- Pull up a chair around the fire
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