Read this great post by Chad Levitt on Dan Schawbel’s Personal Branding Blog.
It’s the best telling of how a simple blog can change your career.
… one evening while working on some last minute action items a colleague of yours sits down in your cube and says, “I’m really enjoying your blog – keep up the great work”.
You are blown away because you have not told anybody about your blog. You ask how your colleague came across your blog and she says I clicked the link on your LinkedIn profile. You say thanks for reading and continue with your work.
Over the next few months more of your colleagues begin to comment on your blogging and slowly but surely your ideas are spreading through different circles of influence at the company.
Clorox: Using gaming strategies to grow community
BlogWell: How Big Brands Use Social Media
