We’re gearing up for our next BlogWell: How Big Businesses Use Social Media event on April 29 in New York — and in doing so, we’re sharing a bunch of presentations from our last BlogWell. I’m always amazed at the ideas and stories that are shared by some of the biggest companies in the world [...]
Tag Archives: Blog Council
You will always get caught
Belkin is the latest example of a company caught in an unethical word of mouth campaign. They had an employee paying for fake positive reviews, and trying to hide bad reviews. That’s unethical, sleazy, and they got caught. Read about it here: 1 2 3 and all over the web. This story wiped out any [...]
Last Chance: BlogWell is Tuesday!
If you’re in the San Francisco area, come see the best corporate bloggers share what they do: Walmart The Home Depot Cisco Intel Wells Fargo UPS Kaiser Permanente Graco Other bloggers in the room will include representatives of Alcatel-Lucent, BART, Charles Schwab, FedEx, Google, HP, Humana, IBM, Intel, Intuit, Martha Stewart Living Omnimedia, Mayo Clinic, [...]
Word of mouth doesn’t have to be about your product
This is a blog post about Chrome, Google’s new browser. The fact that I’m writing it is interesting, because I don’t cover tech or write about software. So why did I chose to talk about it? Because I read this cool comic book that they produced that explains why their browser is different. Word of [...]
Check out the Comic Book!
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