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Turn business trips into word of mouth trips

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. You don’t have to have a physical store to get out there, meet your fans, and earn word of mouth face-to-face. But you also don’t have to hold a big, expensive event […]

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Newsletter #995: The “Lessons from Google You Weren’t Expecting” Issue

[Welcome back to the Damn, I Wish I'd Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] What is there left to say about a company like Google? You’ve already heard about their amazing offices, played with their […]

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Be there when they need you most

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. For a buzzworthy company, step one isn’t providing great customer service — step one is providing blow-their-minds customer service. One way to do it is to help out your customers when they […]

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Newsletter #994: The “Give It To the People” Issue

[Welcome back to the Damn, I Wish I'd Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Stop clinging so tightly to your stuff. Some of the best word of mouth marketing happens when you let people have […]

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Newsletter #993: The “Customer Love” Issue

[Welcome back to the Damn, I Wish I'd Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] One of the most underrated word of mouth tools is customer love. You work so hard to earn it, but what […]

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Newsletter #992: The “Better Than Marketing” Issue

[Welcome back to the Damn, I Wish I'd Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Anyone can buy an ad — but if you read this newsletter much, you know how we feel about most advertising. […]

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Newsletter #991: The “Little Trees” Issue

[Welcome back to the Damn, I Wish I'd Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] We’ve all seen those tree-shaped air fresheners hanging from someone’s rear-view mirror. They’re called Little Trees, and apparently, you can find […]

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Newsletter #990: The “Lessons from an Ancient Industry” Issue

[Welcome back to the Damn, I Wish I'd Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Did you know that the oldest piece of jewelry discovered dates back to 100,000 years ago? That’s a long time for […]

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Superhero word of mouth marketing

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. People love talking about those rare moments when companies make someone’s day or, even better, when they save the day. It’s all about the small stuff, like amazing customer service experiences, and […]

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