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Andy Sernovitz | Damn, I Wish I\'d Thought of That!
Damn, I Wish I\'d Thought of That! – Andy Sernovitz Blog – Unusually Useful Ideas for Smart Marketers. A great, practical blog that will help you use word of mouth marketing, social media, viral marketing, blogs, buzz, evangelism, and more.
When is the last time you told everyone you know about an amazing customer service experience?
These are the moments that change a company's reputation forever, and generate word of mouth for life.
Watch Headsets.com CEO Mike Faith explain an extraordinary moment he had on Virgin America airline.
WHAT ARE YOU DOING TO MAKE THIS HAPPEN AT YOUR COMPANY?
Learn to be a great word of mouth marketer.
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You can have amazing word of mouth, and I can help you do it.
My book, Word of Mouth Marketing: How Smart Companies Get People Talking, is full of practical, how-to tips on how you can get more people talking about you tomorrow. Book site | Amazon
My keynote speeches about word of mouth marketing and social media, will leave your group energized, educated, entertained, and enthusiastic about the power of word of mouth.
My companies:WordofMouth.org: 
Learn to be great at word of mouth marketing.
SocialMedia.org: We're the community for social media leaders at the world's greatest brands.
I feel like in certain industries, great service is expected and so it’s harder to go above-and-beyond (not impossible, just a tad harder to separate from the crowd). That’s not the case with the airline industry. I think as long as you (1) fly on time, (2) don’t crash the plane, or (3) verbally abuse your customers, most people are glad. Anything remotely beyond that and they’re ECSTATIC! (;