More Great Stuff:
Andy Sernovitz | Damn, I Wish I\'d Thought of That!
Damn, I Wish I\'d Thought of That! – Andy Sernovitz Blog – Unusually Useful Ideas for Smart Marketers. A great, practical blog that will help you use word of mouth marketing, social media, viral marketing, blogs, buzz, evangelism, and more.
Will I forward this email ad from Ikea? Probably not.
If you want your email forwarded to a lot of people, you need to add something more than a sales offer.
Give them a reason to forward: Something wacky, something funny, or an amazing coupon that readers can't help but share with their friends.
Will I forward the free breakfast coupon? Yes – because it's fun, and it's fun to talk about eating a good meal in a furniture store.
Ikea knows their word of mouth marketing.
Learn to be a great word of mouth marketer.
Learn more >>
We're the community for social media leaders at the world's greatest brands. Learn more >>
You can have amazing word of mouth, and I can help you do it.
My book, Word of Mouth Marketing: How Smart Companies Get People Talking, is full of practical, how-to tips on how you can get more people talking about you tomorrow. Book site | Amazon
My keynote speeches about word of mouth marketing and social media, will leave your group energized, educated, entertained, and enthusiastic about the power of word of mouth.
My companies:WordofMouth.org: 
Learn to be great at word of mouth marketing.
SocialMedia.org: We're the community for social media leaders at the world's greatest brands.
I just wish you had forwarded this email to me a few weeks ago! Free breakfast at Ikea? I would’ve been there!