[Welcome back to the Damn, I Wish I'd Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Smart marketers are always hungry for a new innovation — both big and small. Get your creative energy going by checking [...]
Archive | September, 2011
The most popular post ever on this blog
Four years ago I blogged about "How To Make Great Eggs in 2 Minutes." It’s not at all relevant to the blog, my business, or anything else (except breakfast). But I get more emails and followers from this post, every week, than anything I’ve ever written. Any idea why?
Go to the library and check out a human being
You’re not going to get noticed by doing the same thing again and again — which is why I love this program by City Centre Library. They are loaning out human experts — members of the community who have donated their time and knowledge. These "living books" will give a short lesson to any library [...]
Brutally honest job ads
Sometimes job ads over-sell. We are so eager to hire great people that we tell a rosy story about how wonderful our workplace is. But if your story doesn’t match the reality, you bring in people who are unlikely to succeed due to the mismatch in expectations. We have an amazing work culture at GasPedal. [...]
There’s always room for innovation #2
Even a better doorknob! C’mon — you can do it! Get your "I wish I thought of that" hat on! (P.S. I take a surprising number of photos in men’s rooms for you, dear reader.)
There’s always room for innovation
I don’t care what you do — there’s always a way to do it better. Example: A better pizza plate. Easier to eat the pizza Grease-proof Stacks up inside the delivery box Less paper used than a bigger paper plate What is that everyday thing that you can reinvent?
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