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If you’re not monitoring Twitter, you’re going to get nailed

Someone is running a fake Twitter account claiming to be the BP global PR team. It uses the BP logo. It’s rude, funny, and embarrassing to BP.

And it has 20,000 followers. (BP’s real twitter account has fewer than 5,000 followers)

BP could shut this down with one email to Twitter on trademark grounds.

This is PR 101, folks, not some teenage fad.

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