John Jantsch of Duct Tape Marketing organized Snackfest: 2009, predictions for small business from Seth Godin, Bryan John Battelle, Tim Ferris, Dan Pink, me, and many others.
My favorites:
- Seth Godin, author of Tribes said . . Run/grow/compete like mad because the big bad companies that have been slowing you down are in such disarray.
- Dan Pink, author of Whole New Mind said . . . think boldly and push frontiers while the big guys run scared and retreat to safety.
- David Meerman Scott, author of The New Rules of Marketing and PR said . . . stop spending $$ on marketing. Instead create interesting information people WANT to consume.
- Bryan Eisenberg, co-author of Waiting for Your Cat to Bark said . . . stop waiting for a magic bullet and realize the magic comes from hard work they do.
- Guy Kawasaki, author of Reality Check said . . .Stop believing that Wall Street and investment bankers are any smarter than they are.
- Ann Handley, chief content officer for Marketing Profs said . . .Swell in ranks. Corporate downsizing spawns a host of new businesses. Many decide to cut their own path, as traditional paths close up.
One more bit of advice: Inviting a bunch of famous bloggers to be featured on your blog is a great marketing tactic.
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